GIOVANNI IMPAGLIAZZO

WEDDING ART DIRECTOR

My story

At the age of 7, I look at my mum and say to her: “Mum, when I grow up I want to be an architect, I want to create something magical”. Time goes by, and with my ugly, gay 14-year old appearance (incognito, but not really) I enter the technical school in 1999 full of ideas and dreams. I do not, however, take my peers into consideration. My politeness and kindness are taken as weaknesses and are cause for derision. To protect myself from all this I shut myself away in my fantasy world. With time I realise that ignorance is fought with culture. I put my whole self into what I do, a characteristic I retain.

At 20, I realise that I have made an incredible mistake of naivety, education and kindness are two powerful weapons in my possession. I am saved from the dark years of adolescence by beauty: beautiful things make me dream and live, the beauty of learning, of family, of love, the beauty of dedication. I graduate in Architecture and reach my goal, I am over the moon, but as I start work I discover that the profession is not at all creative and satisfying, it is mainly laws, papers and documents, an aseptic job and for me devoid of emotions. One has to create dreams, help others in creating them and express all inner emotions in art.

I am again taking refuge in my world of pain and emptiness. Fortunately, like winning the lottery, I meet Filippo, now my husband, who senses my malaise and urges me to throw myself into the world of marriage certain that it is the right path for me. He is right. The things I design for brides and grooms are my outlet, one of the few things that seems to help me express the pain I have carried inside for years turned into magic.

‘I believe that to discover who we are, we must first be honest with ourselves, that is the truth.’

Want to turn your wedding into a work of art?

WRITE ME FOR A CALL!

hello@giovanniimpagliazzo.it

Giovanni Impagliazzo – Wedding Planners Firenze – Via Castra, 68, 50050 Capraia e Limite (FI) – Ph. 3285439434

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